Follow up ~ a term that tends to scare away most marketers. They have no problem sending ads and promoting and when it comes to following up with new members and subscribers, something magical happens … NOTHING!
When asked on our call, who here is terrified about following up and really has NO idea what to say, there was a resounding response from the group. People don’t know what to say, they are at a “loss for words”.
On our call, we discussed many ways to follow up with
- Social Network Friends
- Instant Messenger Friends
- Program subscribers
- Paid members
- List subscribers
- Replying to emails and phone calls
It really is ‘simpler than you think’.
There is no need to be a seasoned sales copy writer or anything like that. All that is required is for you to offer your help.
Hello NAME,
Thank you for (adding me as a friend, subscribing to my list, joining my program).
I want to say hi and see if you have any questions.
You can reach me several ways, by Skype (list your id), reply email or by phone (list your number).
I’m looking forward to connecting and learning more about your online marketing needs.
Take care and have a great day,
YOUR NAME
YOUR Contact info
That really is all there is to it.
And what happens when someone asks you a questions and you don’t have the answer? It’s simple … you tell them you don’t know and that you will do your best to find out and follow up with them. And then DO!
Following up is simple and a requirement to build good solid relationships with potential business partners.
Enjoy the recording from our Live Webinar where we talked about Following up
Happy Marketing,
Janet Legere
The Contact List Builder
Janet thank you for giving the information on your blog because I wasn’t able to attend the call. Following up is so important.
You are right Janet. These days very few people follow up. Most of us are sold on the idea of having every thing done automatically. It’s amazing how much more can be accomplished when we slow down and take the time to really connect and communicate with prospects.
Glad you can enjoy the recording Veronica and yes, follow up is THE most important piece of the entire puzzle. Creating prospects is easy … anyone can learn how, it’s in turning those prospects into trusting long term customers and partners that takes practice!
You hit the nail on the head, Ian – take time to really connect and communicate … people want to know you are there and that you care. They don’t care if you have all the answers, they just want to know you are there and that you are a real person!